iA American Warranty Group

Become a Partner

Contract Help

Need assistance with your contract? We’ve got you covered. Learn how to:

  • Get a copy of your contract
  • Check on the status of a claim
  • Transfer your contract to someone else
  • Cancel your contract
Get Help
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Success Stories

In July 2020, in the middle of a global pandemic, Jamar Brinkley took a leap of faith and opened the doors of his Nissan dealership for the very first time. Learn how Brinkley succeeded in the face of adversity, and how iA American was there to help.

Jamar's Story
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Partner Quick Links

CONNECT, OLÉ, SGAnalytix, Agent Login, MySouthwestRe and more. We’ve gathered our most popular dealer and agent destinations all in one place, so you can do what you need to do, fast:

Voting Is Now Open for the Dealers' Choice Awards!

For 17 years now, the Dealers' Choice Awards have celebrated excellence in the automotive industry. We at iA American consider ourselves fortunate to have received the Dealers' Choice Gold Award for Service Contract Reinsurance for the last four years running. That said, we are hoping to do even better this year, and we'd like to ask all of our partners to help us get there. As you cast your votes, keep in mind that IAS, SouthwestRe, and Service Group are now iA American.

On behalf of all of us at iA American, it is our greatest privilege to serve you each and every day. Thank you in advance for your support this year!

Vote Now!

Why iA American


The team at iA American designed a custom-tailored plan to meet the needs of our business here at Bill Penney Toyota. Their fresh approach to reinsurance has been incredibly lucrative. With the use of their FIP program we were able to self-fund the building of an additional location without the need of outside capital. 

Zack Penney

Bill Penney Toyota


iA American has consistently been responsive, professional, and competent in the formation and management of reinsurance companies for producers. They have the experience and versatility to provide a variety of solutions that are adapted to each unique circumstance.

Patrick Donahue

President & CEO at David Gavin & Associates LLC


I love the personal, individualized service, and the ability to move bundles around to fit our market specifically.

Bob Hurley

Tulsa, Oklahoma Dealer

iA American’s History 

iA American’s history dates back to 1984 with the founding of Innovative Aftermarket Systems (IAS). In 2018, iA Financial Group of Canada expanded its presence in the United States by purchasing SouthwestRe and Dealers Assurance Company (DAC), joined by IAS in 2020. Together, these proud companies are now iA American. 

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Unmatched In-House Products, Services, and Capabilities.

iA American’s top-to-bottom vertical integration gives us the unique ability to offer innovative products and services that others simply can’t match, all at blazing speed and with total flexibility:

We Own the Insurance Company

Dealers Assurance Company (DAC), our in-house Property & Casualty insurance company, has a fully staffed Compliance Department, is licensed in all 50 states, and has an A.M. Best Rating of “A.” Discover how DAC gives iA American a definite advantage.

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A Complete Suite of Products

We believe no other company can offer franchise and independent dealers a stronger variety of automotive, motorcycle, powersports, and RV protection plans than iA American. We have what you’re looking for.


Wealth-Building Opportunities

Once you partner with iA American, you’ll benefit from our decades-long track record of creating strong, safe, and stable wealth-building programs. What does that mean in five words? More money in your pocket.

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Retail Technology

Boost your F&I performance and simplify your processes with SmartMenuPro, SmartEye, SmartP.R.U., and SmartPad. Benefit from our time-saving technological improvements and creative tools for the F&I pitch.

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Partner-Focused Training

The iA American Training programs offer in-person and online sales and F&I training opportunities to fit your schedule. Our hands-on approach equips your teams with the tools and techniques dealerships need to increase production and profitability. You’ve got to learn more to earn more.

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Income Development

Our F&I management teams are your F&I management teams. Learn more about our proven strategies for compensation plans, recruitment, and performance management.

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Performance Marketing

We are the only company in the industry to offer Dealer Wizard and Direct-to-Consumer VSC marketing. Find out how our unique scoring algorithms can increase repeat vehicle sales and drive VSC sales outside your dealership.

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iA American News 

After nearly a year of top-to-bottom planning and reorganization, we are excited to introduce iA American Warranty Group. Formerly IAS and SouthwestRe, iA American is a completely new and multifaceted organization that’s totally focused on providing nothing less than a superior client experience. Find out what the new iA American has to offer. 

Press Release

SmartDealerUniversity Sales and F&I Training

Our hands-on approach equips your teams with the necessary tools and techniques to increase production and profitability in both a compliant and customer-centric manner. Find a curriculum that meets your needs:

  • F&I School
  • Sales Professional Training
  • Sales Manager School
  • Sales/Manager Hybrid Classes
  • BDC Development
Sign Up

The Academy Sales and F&I Training

Balancing the importance of profitability in the dealership with today’s increasingly stringent legal climate require having the right training and processes for successful product sales. Let The Academy assist you with training opportunities that fit your schedule:

  • Y.E.S. F&I School
  • In-Dealership Y.E.S. F&I Reset
  • 1-Day Power Boost
  • F&I and the Desk
  • Y.E.S. Customer Engagement Sales Training
Sign Up

iA American Warranty Group by the Numbers



Volume of claims handled in the last 12 months



First touch resolution



Customer satisfaction rating